43% increase in conversions by simplifying the order form

Designhill

43% increase in conversions by simplifying the order form

— The results

C100BD19-33B3-4B92-8899-6AE6594215EECreated with sketchtool.

43%

Increase in Conversions

What we did

From highly interactive design contests to all-inclusive end-to-end design gigs to artificial intelligent design tools, Designhill has a service to fulfill all your design needs.

Designhill’s design contest services allows anyone to start a design contest at a low price and get hundreds of designs from dozens of designers from a community of over 155,000 registered designers. 

The order form for starting a contest was extremely long and complicated which led to a lot of users abandoning it. We decided to test whether or not a shorter form would be beneficial for them. And it was.

How we did it

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