The primary purpose of a product page is to encourage visitors to make a decision about whether or not a product is the right fit for them. Since this page… Read More »
Category: Conversion Research
When you’re managing an online business or an ecommerce you’re constantly working towards growing and scaling it. And when you’re scaling, you have a few key metrics in mind. If… Read More »
Online businesses are almost always obsessed with their numbers (quantitative data.) Most will use it to define their top level strategy for getting more customers to use their service/product. The… Read More »
You have users visiting your ecommerce website but not many of them end up buying your products? While it is very important to find out the reasons why they leave… Read More »
Generating leads is the most important thing that you have to do once you start getting website traffic. You need to be 100% sure what action you want visitors to… Read More »
If you have a website, I’m sure you know that your website is nothing if it receives no traffic. Creating a website that’s well-designed is one thing and driving traffic… Read More »
Conversion optimization is perceived as complicated and isn’t a top priority of marketers rather it is considered optional. A survey revealed that 64% of businesses either don’t have a conversion optimization strategy… Read More »
A landing page is, at its core, a page you send traffic to. It’s the place where visitors land after they click on one of your ads. Its purpose is… Read More »
As an ecommerce site owner or optimizer, having a flawless checkout process should be your number one priority, as it highly influences your store’s conversion rate. If you’re still struggling with… Read More »
Almost anyone remotely involved in marketing nowadays says that they are data-driven. Everything revolves around data and numbers and ROI. It kind of feels like our society has built this… Read More »
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