{"id":4704,"date":"2020-02-10T14:41:02","date_gmt":"2020-02-10T12:41:02","guid":{"rendered":"https:\/\/ontrack.agency\/?p=4704"},"modified":"2020-02-10T14:41:08","modified_gmt":"2020-02-10T12:41:08","slug":"the-importance-of-visual-design-in-websites","status":"publish","type":"post","link":"https:\/\/ontrack.agency\/2020\/02\/10\/the-importance-of-visual-design-in-websites\/","title":{"rendered":"The Importance of Visual Design in Websites"},"content":{"rendered":"\n
When it comes to websites, everyone is talking about conversion rates and analytics. But what about visual design? This is an aspect of tremendous importance that is overlooked more often than you might think. <\/p>\n\n\n\n
While data and numbers are important, human psychology functions on visuals. Most of the content humans process is through their eyes, and we are very quick to judge. Not only does a bad website design influence people negatively, it also decreases their trust. Design has the potential to become the key differentiator in marketing your website. Many companies win over their competition simply because they offer a better user experience. <\/p>\n\n\n\n
Since any visual design is a subjective matter, let\u2019s delve into several topics that stand clear no matter the industry. <\/p>\n\n\n\n